Event Promotional Images Guide

Your image is crucial to getting people along to see your event. While it needs to be compelling, it’s important to note how many different shapes and sizes will be required to make it fit Midsumma’s printed program guide, the midsumma.org.au website and mobile phone applications.

You must provide us with four different sizes of your event image. The following table outlines the sizes and formats required.

Not sure how to create these different sizes and formats, or what the table even means? Don't worry! This guide below explains what to do.

Tip: It is really important to give each image a clearly identifiable name, for example:

  • Printed Guide Image: Your Event Name - printed guide.jpg
  • Phones Image: Your Event Name - phones.jpg
  • Website Image: Your Event Name - website.jpg
  • Original Image: Your Event Name - original.jpg

Once you have created your images, upload them to a cloud-based storage service such as Dropbox, Google Drive or any other that you have subscribed to, and enter a link to them in the Images section of the Midsumma Event Registration form. The guidelines below explain how to do this.

1. Event Image Formats

The example below shows an original image, then below it the three versions of the image that have been formatted for displaying in the printed guide, on mobile phones and on the website.

The process of reformatting the image for these different purposes is called "cropping". When cropping the image, decisions need to be made as to exactly which section of the original image you wish to focus on in each case. Don't stress if you don't have the expertise, or access to skilled personnel, to create the different image formats required! Just give us your high resolution original image and we can do the rest for you. Please be aware that if you do that though, you will be relying on us to decide which portions of your original image to choose for each of the required formats.

There are many different utilities that can be used for cropping images. If you don't already have such a tool, or don't know how to use it, get somebody to do it for you! Your time and skills will be much better utilised in putting together a fabulous Midsumma event.

2. How to Load Images to Google Drive, or

How to Load an Image

The steps to load an image to Google Drive are:

  1) Log in to drive.google.com. If you don't yet have a Google Drive account, create one as follows:
  • a) Go to drive.google.com.
  • b) If you don't want to create a new gmail account, click on "I prefer to use my current email address" then enter your current email address. This will make your current email address a recognised Google account.
  • b) Type in your first name, last name, birth date and gender (you can select "rather not say") and enter a password in the Create a password and Confirm your password fields. If making your existing email address a Google account, it's a good idea to use the same password as the one you use to log in to your email account.
  • c) Click the Next step button.
  • d) Click the I Agree button to accept the Google terms and conditions.
  • e) A verification email will be sent to your email account. Open that email and click on the verification link.

  2) Within Google Drive, click the New button at the top and select File upload.
    Use the resultant file browser to select the image(s) you want to load from your computer.

How to Get a Link to the Image

The Event Registration form asks you to provide a link to each image. The steps to do that are:
  1) Log in to drive.google.com (if you had logged out).
  2) Click on the image you wish to share to select it (but don't open it).
  3) Click on the Share symbol (Google Drive Share tool) at the top.
  4) Click on Get shareable link at the top right.
    This will make the link shareable, in view-only mode. Click on Copy link to ensure the link is copied to the clipboard.
  5) Paste the link into the relevant image field on the Event Registration form.

You can repeat steps 1 to 5 whenever you wish to get a copy of a link.

Remember: if you don't have the expertise to create the different image formats, just provide us with image 4, the original high resolution image.

 

3. How to Load Images to Dropbox

How to Load an Image

The steps to load an image to Dropbox are:

  1) Log in to www.dropbox.com. If you don't yet have a Dropbox login, create one as follows:
  • a) Go to www.dropbox.com and click the Sign Up button.
  • b) Type in your first name, last name, e-mail address and a password for your account.
        Your e-mail address and password will be your account credentials for logging in.
  • c) Click the I Agree to Dropbox Terms checkbox.
  • d) Click Sign Up.
  • e) On the Choose Your Dropbox Plan page select the first option, the FREE plan, and click Continue.
  • f) You don’t have to install Dropbox on your computer - just use the Dropbox website to upload or download your files.

  2) Click the Upload button at the top and a new window will appear.
  3) Click the Choose File button and select the file(s) on your computer that you'd like to add to your Dropbox.
  4) Click the Start Upload button and your image file(s) will be loaded.

How to Get a Link to the Image

The Event Registration form asks you to provide a link to each image. The steps to do that are:
  1) Log in to www.dropbox.com (if you had logged out).
  2) Click on the image you wish to share, to open it.
  3) Click on Share.
  4) Click on Create a link.
  5) Click on Copy link. This puts the link into the clipboard.
  6) Paste the link into the relevant image field on the Event Registration form.

You can repeat steps 1 to 6 whenever you wish to get a copy of a link - just omit step 4 though, since the link will have already been created.

Remember: if you don't have the expertise to create the different image formats, just provide us with image 4, the original, high resolution image.

For more information, go to www.dropbox.com/help/files-folders/view-only-access.

 

1: Event Image Formats

The example below shows an original image, then below it the three versions of the image that have been formatted for displaying in the printed guide, on mobile phones and on the website.

The process of reformatting the image for these different purposes is called "cropping". When cropping the image, decisions need to be made as to exactly which section of the original image you wish to focus on in each case. Don't stress if you don't have the expertise, or access to skilled personnel, to create the different image formats required! Just give us your high resolution original image and we can do the rest for you. Please be aware that if you do that though, you will be relying on us to decide which portions of your original image to choose for each of the required formats.

There are many different utilities that can be used for cropping images. If you don't already have such a tool, or don't know how to use it, get somebody to do it for you! Your time and skills will be much better utilised in putting together a fabulous Midsumma event.

2: How to Load Images to Google Drive, or

How to Load an Image

The steps to load an image to Google Drive are:

  1) Log in to drive.google.com. If you don't yet have a Google Drive account, create one as follows:
  • a) Go to drive.google.com.
  • b) If you don't want to create a new gmail account, click on "I prefer to use my current email address" then enter your current email address. This will make your current email address a recognised Google account.
  • b) Type in your first name, last name, birth date and gender (you can select "rather not say") and enter a password in the Create a password and Confirm your password fields. If making your existing email address a Google account, it's a good idea to use the same password as the one you use to log in to your email account.
  • c) Click the Next step button.
  • d) Click the I Agree button to accept the Google terms and conditions.
  • e) A verification email will be sent to your email account. Open that email and click on the verification link.

  2) Within Google Drive, click the New button at the top and select File upload.
    Use the resultant file browser to select the image(s) you want to load from your computer.

How to Get a Link to the Image

The Event Registration form asks you to provide a link to each image. The steps to do that are:
  1) Log in to drive.google.com (if you had logged out).
  2) Click on the image you wish to share to select it (but don't open it).
  3) Click on the Share symbol (Google Drive Share tool) at the top.
  4) Click on Get shareable link at the top right.
    This will make the link shareable, in view-only mode. Click on Copy link to ensure the link is copied to the clipboard.
  5) Paste the link into the relevant image field on the Event Registration form.

You can repeat steps 1 to 5 whenever you wish to get a copy of a link.

Remember: if you don't have the expertise to create the different image formats, just provide us with image 4, the original high resolution image.

 

3: How to Load Images to Dropbox

How to Load an Image

The steps to load an image to Dropbox are:

  1) Log in to www.dropbox.com. If you don't yet have a Dropbox login, create one as follows:
  • a) Go to www.dropbox.com and click the Sign Up button.
  • b) Type in your first name, last name, e-mail address and a password for your account.
        Your e-mail address and password will be your account credentials for logging in.
  • c) Click the I Agree to Dropbox Terms checkbox.
  • d) Click Sign Up.
  • e) On the Choose Your Dropbox Plan page select the first option, the FREE plan, and click Continue.
  • f) You don’t have to install Dropbox on your computer - just use the Dropbox website to upload or download your files.

  2) Click the Upload button at the top and a new window will appear.
  3) Click the Choose File button and select the file(s) on your computer that you'd like to add to your Dropbox.
  4) Click the Start Upload button and your image file(s) will be loaded.

How to Get a Link to the Image

The Event Registration form asks you to provide a link to each image. The steps to do that are:
  1) Log in to www.dropbox.com (if you had logged out).
  2) Click on the image you wish to share, to open it.
  3) Click on Share.
  4) Click on Create a link.
  5) Click on Copy link. This puts the link into the clipboard.
  6) Paste the link into the relevant image field on the Event Registration form.

You can repeat steps 1 to 6 whenever you wish to get a copy of a link - just omit step 4 though, since the link will have already been created.

Remember: if you don't have the expertise to create the different image formats, just provide us with image 4, the original, high resolution image.

For more information, go to www.dropbox.com/help/files-folders/view-only-access.