Carnival Stalls

On 12 January 2014, Midsumma will transform Birrarung Marr (on the banks of the Yarra River, next to Federation Square) into the queerest party in town, and this is your business' invitation. With an estimated 100,000 attending in 2011, 2012 and 2013, the new layout in 2014 with more space then ever is set to entice even larger crowds in 2014!

Throughout the day, Carnival attendees can sit with a picnic, watch the hours of free entertainment running over multiple stages and activity spaces, cruise the crowd and more importantly - find out about your business or community group! On the lower terrace of Birrarung Marr (directly next to the Yarra River), Midsumma hosts between 100-120 stalls, populated by varying community groups, government agencies, liaison units and commercial businesses.

Stalls come with a variety of capabilities - ie. powered sites, unpowered sites, premium 'corner' sites, double stalls and you can order additional chairs and tables to suit your organisation. This variation is to allow all to be involved, overcoming price-point exclusion. Check out our 2012 Photo Gallery: Carnival Stalls to see the types of stalls we've had in the past.

Want to be a part of the action at Carnival, but unsure if your budget will stretch that far? Midsumma offers an earlybird special to those quick off the mark! All registrations received before the earlybird cutoff date (31 August in 2013) will be charged a special earlybird discounted rate!

2013 Stall prices

• Commercial Standard Stall - $1,024 / earlybird rate $922
• Commercial Premium (corner) Stall - $1,316 /earlybird rate $1,184
• Community Organisation with annual turnover below $65,000 - $299 / earlybird rate $269
• Community Organisation with annual turnover above $65,000 - $578 / earlybird rate $520

all stalls include one trestle table and two chairs

earlybird rates apply to all registrations received before 5pm, Sat 31 August 2013

Options

• Additional Trestle Table - $22
• Additional Chair - $11
• Commercial Power fee- $300 (includes fire extinguisher hire)
• Community Power fee- $200 (includes fire extinguisher hire)

all prices include GST

All stalls consist of a 3x3m marquee space (with marquee provided). The base package also includes 1 trestle table and 2 chairs. Stallholders may purchase up to 5 "stall spaces" and additional tables and chairs can be ordered within the online application form.

Sample corner stall, ready for:

simple adornment...

or a more crowded design

Stalls are arranged in blocks and similar businesses/groups (eg travel-related or sport-related) are located together wherever possible. Midsumma will determine the placement of individual stalls within the site once applications have closed and final stallholder numbers can be determined. Early-bird bookings have the option to request being located near/away from particular groups/businesses.

Yet another adornment style!

Sample double stall

Sample triple stall

There are three types of Carnival stalls:

• Commercial Traders
• Community Non-Profit Organisations
• Food Vendors: note that there are two groups of food vendors - those for Carnival (11am-5pm) and those for T Dance (5-10pm).
  

All Stallholder registrations for Midsumma Carnival 2013 are now closed!

Registrations for Carnival stalls open in July each year. Earlybird registrations close in August and the final deadline is at the end of October (if not sold out prior to then). Registrations for food vendors open and close independently of the other stalls, but at approximately the same time.

Tip: to be reminded when stallholder registrations open, subscribe to the Midsumma newsletter!

You will be notified if your stall request was successful, upon which you will be asked to sign a standard agreement form and provide payment. If these are not received by the due date, your allocated stall will be assigned to the first entry on our waiting list. Emails will be sent to the address that you provided us in your registration. If you appear to have not received a confirmation email from us, please check that it hasn't gone into your spam folder.

Once the payment and paperwork is complete, you will be sent a "Stallholder kit" which will outline exactly where your stall will be located on the day as well as many other important details such as the time allocated for you to arrive ("bump in") and depart ("bump out") at the end of the day. Of course you may arrive and depart outside of the designated times so long as you can do that manually, but vehicle access will be strictly limited to the times allocated. This is to minimise the possibility of injury to festival attendees as well as ensuring that bump-in and bump-out run smoothly and efficiently. Note that if necessary the bump-out time may need to be delayed until it is judged safe for vehicles to enter the site.